Privacy Policy

 

1. Overview

Meruvo Supply operates the online store available at https://meruvosupply.com. We provide digital products designed to help customers access supplier information and explore sourcing and reselling opportunities.

Meruvo Supply respects your privacy and is committed to handling your personal information responsibly, securely, and transparently.

This Privacy Policy explains how we collect, use, store, protect, and share your personal information when you visit our website, purchase digital products, contact customer support, or otherwise interact with our services.

Our online store operates through Shopify, which provides the e-commerce infrastructure used to process orders, manage customer information, and deliver our services.

By using our website, you acknowledge that your personal information will be processed as described in this Privacy Policy.

Nothing in this policy limits your rights under applicable data protection laws, including the General Data Protection Regulation (GDPR) where applicable.

2. Personal Information We Collect

Depending on how you interact with Meruvo Supply, we may collect the following categories of personal information.

Personal and Contact Information

• Full name.

• Email address.

• Billing address and country.

• Phone number, where provided.

• Other contact details voluntarily submitted.

Order and Transaction Information

• Digital products purchased.

• Order numbers and purchase history.

• Transaction amounts and payment status.

• Refund requests and payment disputes.

• Digital product delivery and access records.

Payment Information

Payments are processed through Shopify-supported payment providers.

Payment-related information may include the payment method, transaction identifiers, billing details, and payment confirmation records.

Payment providers may process additional financial information, including card details, according to their own privacy and security practices.

Account Information

Where customer accounts are available, we may process account identifiers, login information, account preferences, and purchase history.

Technical and Usage Information

• IP address and approximate location.

• Browser and device information.

• Website activity and navigation patterns.

• Pages visited and products viewed.

• Cookies and similar tracking technologies.

• Interactions with our website and advertisements.

Customer Communications

We may retain information provided when you contact us, including support requests, emails, feedback, and correspondence relating to orders.

We collect personal information only where relevant to our business operations, legal obligations, and the purposes described in this policy.

3. How We Collect Your Information

We may collect personal information through several sources.

Directly From You

When you place an order, create an account, contact customer support, subscribe to marketing communications, or otherwise provide information through our website.

Automatically Through Our Website

When you browse our store, certain technical and usage information may be collected through Shopify, cookies, analytics tools, and similar technologies.

Through Service Providers

We may receive transaction confirmations, payment information, fraud prevention information, and other relevant data from payment processors and service providers supporting our operations.

Through Third Parties

Where permitted by law, we may receive information from advertising platforms, analytics providers, or other services connected to our website.

4. How We Use Your Personal Information

We process personal information for legitimate business purposes and where a valid legal basis exists.

Order Processing and Digital Delivery

We use your information to:

• Process purchases and payments.

• Confirm successful transactions.

• Deliver purchased digital products.

• Provide digital access links.

• Maintain order records.

• Resolve delivery or access problems.

• Process eligible refunds and payment disputes.

Customer Support

We use customer information to respond to questions, investigate order issues, resolve complaints, and provide assistance.

Website Operations and Improvement

We may analyze website activity to improve performance, identify technical issues, understand customer preferences, and improve our services.

Marketing and Advertising

Where permitted by law, we may use certain information to:

• Send promotional emails.

• Display relevant advertisements.

• Measure advertising performance.

• Understand customer engagement.

• Promote products and offers.

Where consent is legally required, we will request consent before sending promotional communications or using non-essential tracking technologies.

You may unsubscribe from marketing emails through the unsubscribe link included in those communications.

Security and Fraud Prevention

We process relevant information to detect suspicious activity, investigate potentially fraudulent transactions, prevent unauthorized access, and protect our customers and business.

Legal Compliance

We may process information to comply with applicable laws, maintain legally required records, respond to lawful requests, and resolve legal disputes.

5. Legal Basis for Processing

For customers protected by the GDPR or UK GDPR, our processing activities rely on applicable legal grounds.

Contractual Necessity

We process information necessary to complete purchases, deliver digital products, provide access, and fulfill our contractual obligations.

Legal Obligations

We may retain or process information required for accounting, tax reporting, consumer protection, and other legal obligations.

Legitimate Interests

We may process information where necessary for legitimate business interests, such as maintaining website security, preventing fraud, improving our services, and handling customer support, provided those interests are not overridden by your rights and freedoms.

Consent

Where required, we rely on your consent for activities such as certain marketing communications, advertising technologies, and non-essential cookies.

You may withdraw consent at any time. Withdrawal does not affect processing lawfully carried out before consent was withdrawn.

6. Shopify and Payment Processing

Meruvo Supply uses Shopify to operate our online store.

Shopify processes certain personal information to provide e-commerce services, support transactions, maintain security, and operate its platform.

Your information may be processed by Shopify and its authorized service providers in accordance with applicable privacy laws and contractual arrangements.

For more information, please review:

• Shopify Consumer Privacy Policy

• Shopify Privacy Portal

Payment information is processed through the payment methods available at checkout.

Meruvo Supply does not require customers to send complete payment card information directly through email or customer support messages.

7. Sharing Your Personal Information

We may share personal information with third parties where necessary to provide our services, operate our website, or comply with applicable laws.

These parties may include:

Shopify and Technology Providers

Providers supporting website hosting, order management, digital delivery, analytics, and technical operations.

Payment Processors

Financial and payment service providers responsible for processing payments, handling refunds, and preventing fraudulent transactions.

Advertising and Analytics Partners

Where permitted by law, selected information may be processed by marketing and analytics providers to measure performance and deliver relevant advertisements.

Professional Service Providers

Accountants, legal advisers, and other professional service providers where access is reasonably necessary.

Legal and Regulatory Authorities

Information may be disclosed where required by law, a valid legal process, or an applicable regulatory obligation.

Business Transfers

Personal information may be transferred where legally permitted in connection with a business reorganization, merger, acquisition, or sale.

We do not sell customer contact lists to third-party data brokers.

Certain advertising-related disclosures may qualify as the sale, sharing, or processing of personal information under applicable privacy laws. Where relevant, customers may exercise their legal opt-out rights.

8. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to support functionality, measure performance, improve customer experience, and enable advertising features.

These technologies may include:

• Essential cookies required for checkout, security, and website operation.

• Functional cookies that remember preferences.

• Analytics cookies used to understand website activity.

• Advertising cookies used to measure campaigns or personalize advertisements.

Where required by applicable law, non-essential cookies and tracking technologies will only be activated after you provide valid consent.

You may manage your preferences through available cookie settings or browser controls.

Restricting certain cookies may affect website functionality.

Where applicable, you may also exercise privacy choices through the store's available data-sharing opt-out controls.

9. Digital Products and Third-Party Websites

Meruvo Supply exclusively sells digital products.

Our digital products may contain information or links relating to independent third-party suppliers.

Accessing external supplier websites may involve separate data collection and processing by those third parties.

Third-party websites operate under their own privacy policies, terms, and security practices.

Meruvo Supply does not control how independent suppliers process personal information provided directly to them.

We encourage customers to review third-party privacy policies before creating accounts, submitting personal information, or making purchases.

Purchasing digital products from Meruvo Supply does not automatically authorize third-party suppliers to access your personal information.

10. Data Security

We take reasonable technical and organizational measures to protect personal information against unauthorized access, alteration, disclosure, loss, and misuse.

Our store operates through Shopify's infrastructure, which provides security features for online transactions and customer data processing.

We also rely on relevant security measures provided by our payment processors and other service providers.

Although we take reasonable precautions, no internet-based service or electronic data transmission can be guaranteed completely secure.

Customers should avoid sending passwords, complete payment card details, or other sensitive financial information through unsecured communication channels.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy or as required by applicable law.

Retention periods depend on factors including:

• The nature of the information collected.

• The purpose for which the information was obtained.

• Applicable accounting and tax obligations.

• Customer support and transaction records.

• Fraud prevention and security requirements.

• Potential or ongoing legal disputes.

• Applicable statutory retention requirements.

Where personal information is no longer required, we will delete, anonymize, or otherwise securely dispose of the information, unless continued retention is legally justified.

12. Your Privacy Rights

Depending on your location and applicable privacy laws, you may have rights regarding how your personal information is processed.

These may include:

Right of Access

You may request access to personal information we hold about you.

Right to Correction

You may request correction of inaccurate or incomplete personal information.

Right to Deletion

You may request deletion of personal information where applicable law permits.

Certain information may need to be retained to satisfy legal obligations or establish, exercise, or defend legal claims.

Right to Data Portability

Where applicable, you may request a copy of certain personal information in a structured, commonly used, machine-readable format.

Right to Restrict Processing

You may request restrictions on certain uses of your personal information where legally permitted.

Right to Object

You may object to certain processing activities, including processing for direct marketing.

Right to Withdraw Consent

Where processing relies on consent, you may withdraw that consent at any time.

Advertising Privacy Rights

Depending on your jurisdiction, you may have the right to opt out of targeted advertising or certain forms of personal data sharing.

Right to Lodge a Complaint

You may submit a complaint to an applicable data protection authority if you believe your personal information has been processed unlawfully.

To exercise your rights, please contact us using the details provided below.

We may request reasonable identity verification before fulfilling certain requests.

We will respond within the timeframes required by applicable law.

13. International Data Transfers

Because Meruvo Supply uses Shopify and other technology providers, certain personal information may be processed or stored outside your country of residence.

Where personal data originating from the European Economic Area or United Kingdom is transferred internationally, applicable data protection safeguards will be used.

These may include:

• Transfers to countries recognized as providing adequate data protection.

• Standard Contractual Clauses approved by the European Commission.

• Applicable UK international data transfer safeguards.

• Other lawful transfer mechanisms where permitted.

We aim to ensure that personal information receives appropriate protection when processed internationally.

14. Children's Privacy

Meruvo Supply's services are intended for adults.

We do not knowingly collect personal information from children in violation of applicable privacy laws.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us.

We will review the request and take appropriate steps to delete the information where required by law.

15. Marketing Communications

We may send marketing communications relating to Meruvo Supply products, promotions, and offers where permitted by law.

You can unsubscribe from promotional emails at any time using the unsubscribe link included in our messages.

Unsubscribing from marketing communications does not prevent us from sending necessary transactional messages, including:

• Order confirmations.

• Digital product delivery emails.

• Payment and refund updates.

• Important account notifications.

• Customer support communications.

16. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our services, business operations, technology, or applicable legal requirements.

Any updates will be published on this page with a revised "Last updated" date.

Where required by law, we will provide additional notice of material changes.

We encourage customers to review this policy periodically.

17. Contact Information

If you have questions about this Privacy Policy, want to exercise your privacy rights, or have concerns about how your information is processed, please contact us.

Meruvo Supply
Website: https://meruvosupply.com
Email: meruvosupply@gmail.com

Meruvo Supply acts as the data controller for personal information processed for its own business purposes.

For privacy-related requests, please include sufficient information for us to identify and respond to your request.

We will review and respond to privacy requests within the timeframes required by applicable law.

If you are located in the European Economic Area, you may also contact your relevant national data protection authority.

Information about European data protection authorities is available through the European Data Protection Board.